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stdClass Object ( [id] => 3839 [title] => Podravka i Ledo rade sladoled Čokolino [alias] => podravka-i-ledo-rade-sladoled-cokolino [catid] => 244 [published] => 1 [introtext] => [fulltext] =>

Kompanije Podravka i Ledo predstavile su danas zajedničku suradnju na co-branding projektu Čokolino sladoleda.

Tom suradnjom Podravka Ledu ustupa pravo korištenja žiga Čokolino u kategoriji sladoleda, a Ledo vrši proizvodnju i distribuciju na tržištima jugoistočne Europe.

Na projektu se, kako je rečeno, radilo šest mjeseci, no predstavnici tvrtki nisu željeli reći koliko je uloženo u sam projekt.

Čokolino sladoled već se nalazi u Ledo škrinjama, a suradnja dviju tvrtki dokaz je uspješno realiziranog projekta lansiranja Čokolino sladoleda na tržišta regije.

Direktor marketinga Podravke Pomeo Nakić istaknu je kako je ova suradnja na tragu nastojanja da se snagom robnih marki hrvatskih kompanija, kao i kompetencijama u njihovoj proizvodnji i distribuciji, osigura jačanje tih marki na tržištima regije jugoistočne Europe.

Direktor marketinga i razvoja Leda Davorin Šimunić izrazio je zadovoljstvo spomenutim projektom ističući kako su iskustva i razmjena znanja koja su stekli radeći zajedno na ovom projektu, dodatni benefit za obje kompanije.

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Kompanije Podravka i Ledo predstavile su danas zajedničku suradnju na co-branding projektu Čokolino sladoleda.

Tom suradnjom Podravka Ledu ustupa pravo korištenja žiga Čokolino u kategoriji sladoleda, a Ledo vrši proizvodnju i distribuciju na tržištima jugoistočne Europe.

Na projektu se, kako je rečeno, radilo šest mjeseci, no predstavnici tvrtki nisu željeli reći koliko je uloženo u sam projekt.

Čokolino sladoled već se nalazi u Ledo škrinjama, a suradnja dviju tvrtki dokaz je uspješno realiziranog projekta lansiranja Čokolino sladoleda na tržišta regije.

Direktor marketinga Podravke Pomeo Nakić istaknu je kako je ova suradnja na tragu nastojanja da se snagom robnih marki hrvatskih kompanija, kao i kompetencijama u njihovoj proizvodnji i distribuciji, osigura jačanje tih marki na tržištima regije jugoistočne Europe.

Direktor marketinga i razvoja Leda Davorin Šimunić izrazio je zadovoljstvo spomenutim projektom ističući kako su iskustva i razmjena znanja koja su stekli radeći zajedno na ovom projektu, dodatni benefit za obje kompanije.

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Array ( [1] => stdClass Object ( [id] => 2 [name] => Superscript Title [value] => slatka suradnja [type] => textarea [group] => 9 [published] => 1 [ordering] => 2 [alias] => SuperscriptTitle ) [2] => stdClass Object ( [id] => 68 [name] => Premium content [value] => ON [type] => radio [group] => 9 [published] => 1 [ordering] => 10 [alias] => premium_content ) )
StoryEditorOCM
Biznisslatka suradnja

Podravka i Ledo rade sladoled Čokolino

Piše PSD.
16. travnja 2008. - 15:32

Kompanije Podravka i Ledo predstavile su danas zajedničku suradnju na co-branding projektu Čokolino sladoleda.

Tom suradnjom Podravka Ledu ustupa pravo korištenja žiga Čokolino u kategoriji sladoleda, a Ledo vrši proizvodnju i distribuciju na tržištima jugoistočne Europe.

Na projektu se, kako je rečeno, radilo šest mjeseci, no predstavnici tvrtki nisu željeli reći koliko je uloženo u sam projekt.

Čokolino sladoled već se nalazi u Ledo škrinjama, a suradnja dviju tvrtki dokaz je uspješno realiziranog projekta lansiranja Čokolino sladoleda na tržišta regije.

Direktor marketinga Podravke Pomeo Nakić istaknu je kako je ova suradnja na tragu nastojanja da se snagom robnih marki hrvatskih kompanija, kao i kompetencijama u njihovoj proizvodnji i distribuciji, osigura jačanje...

#PODRAVKA#LEDO
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16. svibanj 2024 03:36